Our sustainability approach
We aim for corporate transparency, close relationships and minimising our footprint!
People, planet & profit
At OURWAY Tours, we enjoy the responsibility of giving our guests the most remarkable experiences in the destination of their choice. We’re proud to be a highly prominent tour company within the Nordic capitals that we love. We also realise that working in the tourist sector comes with a social responsibility; to be conscious of decreasing inequality, maintaining and appreciating the local culture and heritage, and being aware of the social, environmental and health impacts of operating in our locations.
As Scandinavia is considered a leading region in promoting and integrating positive social and sustainable solutions, it’s important to us that we hold ourselves to the same high standard and that our ethics and desire are reflected in all we do. That’s why we want to reassure you that by spending time with us, you’re choosing a tour operator that keeps considering people, our planet and how we use our profits.
Planet
Impact assessment
We’re committed to regularly reviewing the environmental and economic impact we have on our destinations whilst assessing our socio-cultural implications as a business. By doing so, we understand how we play our part and set the highest standards for the tourism industry as a whole.
Celebrating sustainability
We offer tours in all locations, promoting the sustainable and ethical choices of local businesses and public bodies, encouraging guests to consider the use of resources within the Scandinavian capitals, regarded as a benchmark for sustainability in modern cities.
Local focus
Promoting independent businesses above multinational corporations within our visited neighbourhoods fosters a community-based mindset. We encourage our guests to engage with independent cafes and restaurants and highlight retail and hospitality establishments in areas that may not benefit from the highest footfall due to rental costs and corporate ownership. This leads to greater sustainable conditions and practices within the local social economy.
Counteracting ‘overtourism’
Creating sustainable tours includes encouraging and celebrating visiting lesser-known culturally significant areas with traditionally modest footfall. This approach considers the implications of ‘overtourism’ in already highly populated areas whilst promoting the wider use of public spaces and city businesses.
Methods of travel
Our most popular tours are on foot and designed, so public transport is rarely used to get to locations away from the city centres – when it is used, electric is the preferred choice. Electric bikes, segways and kayak tours offer transport methods that limit environmental impact and encourage zero-emission travel within our locations. We use drivers and vehicle suppliers that are climate-smart – electric or hybrid vehicles whenever possible.
Thinking digitally
Our virtual tours also enable visitors to take a tour from their home locations whilst reducing the impact on the destination. 99% of our business is done online by all who work for and with us. All marketing and customer purchases are made online or in-person with our guides equipped to cater for ‘walk-in’ customers.
Recycling
In our Stockholm office, we have bins set up for all paper, plastic and food waste recycling, using recycled paper and other products, where possible. We have stopped printing brochures.
Sustainable tours
Check out some of our sustainable tours in Scandinavia!
Our Instagram
WATCH THIS SPACE at 08h00 GMT on 14 March 2022 to join me as we explore Sweden in under a minute! 🤩
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From 08 March 2022 you can travel ‘Around the World in 8 Minutes’ by exploring 8 destinations in 8 days with Virtually Visiting. Follow @virtuallyvisiting to see them feature a different destination at 08h00 GMT each day. 🌎🌍🌏
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Virtually Visiting is a NEW online platform that offers 360 degree immersive virtual reality experiences which can be enjoyed from anywhere, anytime. Sign up for your Virtual Passport to get started and score 30 FREE tours which let you wander virtually through one country. PS. That’s one free tour a day for a full month! ➡️ virtuallyvisiting.com
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From all of us at OURWAY Tours to all of YOU – a very Merry Christmas! 🎄 May the Holidays be all you wish for and more! ✨
#sverige #sweden #visitsweden #stockholm #stockholmsweden #visitstockholm
#denmark #visitdenmark #copenhagen #københavn #visitcopenhagen #norway #norge #visitnorway #oslo #visitoslo #scandinavia #travel #snow #xmas #christmas #christmastime #christmastree #christmasdecor #merrychristmas #christmasdecorations #christmaslights #holidays #winter #december
Happy Nobel Day! 💡 As Nobel Week was cancelled in 2020, Nobel lectures, prizes and banquets were replaced with Nobel Week Lights – light installations inspired by Nobel Prize-awarded findings and laureates. As the festivities are now back, we sure hope that we are so lucky that the artwork brightening up the city during the darkest month of the year; is a December tradition that has come to stay. 💫
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Nobeldagen är här! 💡 Nobelveckan blev inställd 2020, och istället för Nobelföreläsningar, prisutdelning och bankett genomfördes Nobel Week Lights som är ljusinstallationer inspirerade av Nobelpris på olika platser i Stockholm. Det blev så uppskattat att det genomförs i år igen trots att Nobelveckan är återinförd. Har vi tur så är det en decembertradition som kommit för att stanna. 💫
Featured: @nobelprizemuseum
#sverige #sweden #visitsweden #stockholm #stockholmcity #stockholmsweden #kungsholmen #stockholmcityhall #nobelprizemuseum #travelgram #wanderlust #visitstockholm #scandinavia #europe #travel #nobel #nobelprize #nobellaureate #nobelweeklights #art #artist #love #winter #december
It’s a contested issue amongst numerous Baltic connected countries as to who invented the Ice-skate. Was it the Finns or the Dutch? All of this is irrelevant because the best city to ice-skate in is Stockholm. If you want to show off your Quadruple Axel in front of the masses, the ice-rink in Kungsträdgården is the perfect location. ✨⛸️✨
#sverige #sweden #visitsweden #stockholm #stockholmcity #stockholmsweden #kungsträdgården #visitstockholm #scandinavia #europe #travel #travelgram #sky #snow #winteriscoming #christmastime #holiday #ice #explore #wanderlust #adventure #winter #december #landscape #iceskating #figureskating #skating #sport #olympics
Don`t let its controversy cloud your curiosity as Christianshavns characteristic slanting roofs and canals, as well as the tremendous Church of Our Saviour, are well worth seeing. Not to forget the Færgecafé or Café Parterre who are both worth visiting.
#colouredhouses #wonderlustcopenhagen #copenhagensworld #copenhagenbible #cphpicks #sharingcph #wonderfulcopenhagen #copenhagensecrets #copenhagenlife #copenhagen #delditkbh #ibyen #voreskbh #copenhagenheat #visitcopenhagen #visitdenmark #copenhagen #denmark #copenhagenourway #christianshavn #christianshavnskanal #churchofoursaviourcopenhagen #december #winter
A few hundred years ago, if you asked a Norwegian how old they were they might reply “I have seen forty winters!” Every year of life was a success! Now, living conditions are of course much improved, but there is no such thing as a mild winter here. Bring thermal underwear, wool and grow a beard… if you can. ❄️☃️☃️
Of course, if you love the snow and want to ski, then you`re in the perfect place, and you get to see the beauty of Oslo in a truly Nordic light! The canvas of white snow – unpredictable but usually arriving in November/December – can provide a canvas of light across the city that makes up for the few hours of sunlight the people of Oslo get to enjoy. While still beautiful, it`s best to stay inside! ✨✨
#norway #norge #norwegen #visitnorway #oslo #visitoslo #oslove #oslolove #oslonorway #oslobilder #mittoslo #oslogram #ilovenorway #bestofnorway #norgeimitthjerte #karljohansgate #scandinavia #europe #map_of_europ #travel #wanderlust #explore #christmas #christmastime #christmasiscoming #holidays #christmascountdown #winter #snow #december
The temperature might not be super-cold in Winter in Copenhagen, but strong winds make it quite chilly. 🌬 The city is still quite magical. 🌟 The Christmas markets open already in the middle of November so that you can warm up with a hot Gløgg! Expect 10 to 13 rainy days per month.
#denmark #visitdenmark #copenhagen #københavn #copenhagenlife #cph #københavnerbilleder #visitcopenhagen #wonderlustcopenhagen #copenhagensworld #cphpicks #sharingcph #wonderfulcopenhagen #copenhagenoldtown #høybroplads #christiansborgpalace #travel #christmas #christmastree #christmasdecor #xmas #love #merrychristmas #christmastime #christmasiscoming #christmasdecorations #christmaslights #holidays #christmascountdown #winter
Meet Elin! 🤩 Customer Service Extraordinaire at our OURWAY Tours. Born & raised in Värmland, the Elk capital of Sweden. Elin moved to Stockholm in 2018 to join the OURWAY Tours family. We are so happy she did! 💙 Elin particularly enjoys helping our guests have the best possible experience in our destinations, resulting in extraordinary and unforgettable memories.
Elin has previously studied Tourism at Karlstad University, from which she went on to work for Apollo and spent a season abroad in Cyprus.
How would we describe Elin? You will not meet a more helpful person in your life. Elin is always happy and ready to serve. Fun fact about Elin?! She loves elks and whales. 😊 Don`t believe us? Ask her for a fact about either of the animals, and she`ll give you 10. 🐋
#sverige #sweden #visitsweden #stockholm #stockholmcity #stockholmsweden #visitstockholm #scandinavia #europe #värmland #karlstad #karlstaduniversitet #karlstaduniversity #travel #wanderlust #adventuretime #explore #customerservice #customerexperience #customerappreciation #nature #elkseason #elk #whales #whale
The first snow is here with us in Stockholm! 😍❄
Södermalm (the South Island) is the largest of all the islands that make up Stockholm. For the majority of Stockholm`s existence, it has been the home of the poor and the working class. Not anymore! Today, the hipsters have well and truly transformed Södermalm into a trendy place to live, work and play. 🐱👓
#sverige #sweden #visitsweden #stockholm #stockholmcity #stockholmsweden #södermalm #malm #visitstockholm #scandinavia #europe #travel #travelgram #sky #snow #winteriscoming #xmas #christmastime #holiday #ice #instadaily #explore #wanderlust #adventure #winter #december #landscape
What`s a better winter activity than museum hopping? Not much, if you ask us. Let us introduce you to Bygdøy (also known as museum heaven), the peninsula in Oslo where you find a big collection of museums close to each other. Perfect! ❄️
#norway #norge #norwegen #visitnorway #oslo #visitoslo #oslove #oslolove #oslonorway #oslobilder #mittoslo #oslogram #norway2day #ilovenorway #bestofnorway #norgeimitthjerte #oslofjorden #oslofjord #oslogram #bygdøy #bygdoy #travel #europe
#christmas #xmas #christmastime #christmasiscoming #holidays #winter #snow
Chirstmas in Copenhagen? Yes, thank you! 🤩 Stroll along the streets of Copenhagen`s Old Town and see the Christmas highlights of the Danish capital, including;
🌟 The giant Christmas tree at City Hall Square
🌟 The beautifully decorated Tivoli
🌟 And of course, the gorgeous facade of Hotel D`Angleterre
Want more? We cover all of these spots and many more on our Copenhagen’s Christmas Spirit Tour. 🎄🎅🏻
#denmark #visitdenmark #copenhagen #københavn #copenhagenlife #cph #københavnerbilleder #visitcopenhagen #wonderlustcopenhagen #copenhagensworld #cphpicks #sharingcph #wonderfulcopenhagen #copenhagenoldtown #copenhagencityhall #hoteldangleterre #travel #christmas #christmastree #christmasdecor #xmas #love #merrychristmas #christmastime #christmasiscoming #christmasdecorations #christmaslights #holidays #christmascountdown #winter
Our favourite time of the year is here! 🎅🏻🎄 If you are in Stockholm for this festive season, make sure you make it a tasty one 😋 and try:
🌟 Freshly baked saffron buns, also called “lussekatter”, preferably filled with almond paste.
🌟 Gingerbread cookies and having them with blue cheese, it’s an odd yet delicious combo, we promise!
🌟 Freshly made candy cane, if you pop into @gamlastanspolka and find them baking the candy canes, they often let you try the mix. Soft candy cane should be a thing!
#sverige #sweden #visitsweden #stockholm #stockholmcity #stockholmsweden #gamlastan #gamlastanstockholm #oldtownstockholm #stockholmoldtown #visitstockholm #scandinavia #europe #travel #baking #foodie #foodporn #yummy #instafood #foodphotography #delicious #sweet #desserts #candy #sweettooth #sugar #christmas #lussebullar #gingerbread
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